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Cover of The Theory and Practice of Revenue Management

The Theory and Practice of Revenue Management

by Kalyan T. Talluri, Garrett J. van Ryzin, Garrett Van Ryzin
Book Details
ISBN-13 9780387243764
ISBN-10 9780387243764
Format Paperback
Publisher Springer Science & Business Media
Published 2005
Description
The Theory and Practice of Revenue Management is a book that comprehensively covers theory and practice of the entire field, including both quantity and price-based RM, as well as significant coverage of supporting topics such as forecasting and economics. The authors believe such a comprehensive approach is necessary to fully understand the subject. A central objective of the book is …
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