Selling Today Partnering to Create Value

by Gerald L. Manning, Michael Ahearne, Barry L. Reece, Barry Reece

Book Details

ISBN-13	9780134477404
ISBN-10	9780134477404
Format	Hardcover
Publisher	Pearson
Published	2017

Description

For courses in Sales and Personal Selling. Utilize cutting-edge personal selling techniques to navigate the information revolution era Selling Today: Partnering to Create Value helps you understand the value of developing personal selling skills by exposing you to a personal selling academic theory, role play scenarios, and real¿-world applications and ethical dilemmas. With the largest number of "learn by doing" …

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